Salary £45k-£55k

About Inc & Co

Inc & Co is a Manchester-founded business group with retail, property, digital, food & beverage, and logistics brands. The group spans the U.K. with 250 staff and consists of incspaces; our U.K. wide shared and flexible workspace, digital sports strategy agency, Skylab and our high end furniture brand Maker&Son. In 2021 Inc & Co acquired travel company Baldwins Travel. Founded in 2019, the Inc & Co is headed up by Group CEO Jack Mason.

About Maker&Son

Maker&Son is a high end furniture business with a unique dream - to create beautiful and long-lasting furniture from natural materials that makes a positive difference to peoples’ lives. We have a dedicated team of wonderful people. Our business model avoids traditional high street showrooms and sells direct to our customers via our website, mobile showrooms and network of show homes. Maker&Son operates in the UK, USA and Australia.

Job Description

As Global Brand Manager you'll be working closely with the Maker&Son marketing team, you will have a thorough understanding of our brand, our customers, and product.

This position would require someone who is dynamic, hands-on, and able to adopt a flexible approach to managing the requirements operating in the ever-changing retail landscape.

What you will be doing:

• Identifying and developing engaging and compelling stories to be used across a range of media, such as blog posts, videos, podcasts, news stories etc.
• Writing, reviewing and publishing new content that helps deliver an exceptional visitor experience.
• Contributing to organic & paid search engine optimisation strategies.
• Measuring and reporting on performance of digital marketing campaigns and assess performance against targets.
• Keeping on top of digital marketing best practice and evaluate and recommending new tools/tech that align with objectives.
• Engage and grow the Maker&Son social media community, create compelling content that also drives sales/leads

Essential Skills:

• 2 years + experience in a similar role
• Experience of online content creation with excellent copywriting skills and command of grammar
• Experience of implementing SEO best practices to improve organic search rankings
• Experience of conducting keyword research to help grow organic search visibility
• Experience of analysing data via Google Analytics and producing relevant reporting.

Desirable:

• Degree in Marketing, business or related field
• Graphic design skills are a bonus
• Experience and understanding of global strategy and reaching new markets

Club 100 Company Benefits 

Club 100 is what we call our company benefits at Inc & Co. All employees at Inc & Co and its companies receive a beautiful welcome pack that includes a laser-etched Chilly’s water bottle, custom-designed Ampersand Lanyard and Club 100 membership card to use across our ever-expanding list of companies. Benefits include; Boxes at the AO Arena & Arsenal, Cycle to Work scheme, Virtual GP, Volunteering days, and our yearly live music festival, Inc Fest. For the complete list, visit: club100.incandco.com